Build PR into a true growth engine for your brand
Most marketing teams think of PR as an afterthought. A press release tacked on at the end of a campaign. That approach no longer works.
In today’s market, PR should be the engine that drives momentum, not the echo that follows. The most effective PR builds lasting impact by connecting the tactics to the overall campaign and clear objectives.
PR Training for Agencies
I help CMOs and corporate marketing teams turn PR into a growth lever.
Through hands-on training, your teams will learn how to integrate PR strategically into campaigns, strengthen client trust, and deliver measurable business results.
What You’ll Learn
How to make PR a core part of yours or your team’s growth strategy
How to design PR that builds trust and drives demand
How to align storytelling, positioning, and media with campaign objectives
How to measure what matters — from awareness to pipeline impact
By training your team to think beyond visibility, you’ll elevate your value, stand out from competitors, and deliver lasting results.
This workshop is designed for corporate marketing, digital, and creative teams that want to deepen their communications capabilities and integrate PR into every stage of their work.
The brands that understand how to integrate PR deliver more value to their prospects and strengthen their bottom line.
Who It’s For
The best PR doesn’t just amplify a message. It drives measurable business impact.
When marketing teams know how to execute PR strategically, every story, media moment, and campaign strengthens client trust and supports growth objectives.
Why It Matters
Looking to bring this workshop
to your agency?
If you’re a driven marketing or digital ad agency, this workshop can be tailored for your client deliver teams. It equips agencies with practical skills to integrate PR into their client work, helping your firm stand out and achieve measurable impacts for your clients.
Ready to Give Your Team the PR Edge?
Provide your team with the tools to make PR a competitive advantage.